A closer look at the global growth of branded residences and the forces shaping their evolution
The branded real estate market is experiencing unprecedented growth, evolving into one of the most dynamic segments of the global luxury real estate landscape. In its latest Design issue, Pambianco Magazine explores the scale and evolution of this phenomenon, from the rapid expansion of branded residences worldwide to the growing role of fashion, automotive and lifestyle brands in the sector.
With the global market expected to exceed 100 billion dollars in the coming years, the feature looks at the forces driving this transformation, the premium commanded by branded properties and the new opportunities emerging across international markets.
The One Atelier and The One Capital are also featured within the article, highlighting the growing evolution of the branded residential sector and the new models shaping its future.


